businesses and business leaders do not always get value from their data science teams.

How then do we make insights and the value generated by data scientists, widely accessible across an organization?

Monitoring people and the planet from space

Last week’s election in the United Kingdom threw up another surprise.

How to Decide When You Need a Data Scientist

Data science is here to stay and several business are now realizing the benefits of making data driven decisions

Training the next generation of data scientists

Our brains are wired to deceive.

In 2017, Artificial Intelligence or AI applications are more pervasive than ever before and increasingly convey the semblance of ‘thinking’.

Big data by some accounts, is much more precious than oil

“Every man is of importance to himself, and, therefore, in his own opinion, to others",

Why is statistics so difficult to grasp?

If you had a jar of 100 jelly beans and knew one of them was laced with poison, would you offer the jar to your kid?

Last week we discussed carpet bombing in the context of marketing campaigns and came to the conclusion that smart targeting is always...

Why data driven campaigning works better

Uplift Modelling: Why, How, When?

EU regulations that have been introduced to govern algorithmic decision making.

New EU data regulations limit automated algorithmic decision making.

The Arab Spring provides a telling illustration of the power of social media

Cave paintings are the earliest known human data visualisations with some dating back 40 000 years.